Retail Launchpad: From Lab to Shelf

The science is solid. Now get it on the shelf.

Fortified foods, functional foods, herbal teas and supplements born in Kenyan labs and clinics often stall after the pilot. Not because the product isn’t good, but because the route to market wasn’t planned: which regulator, which claims, what it costs to make, who will stock it, and how to ship it across borders.

Retail Launchpad: From Lab to Shelf is a practical one-day course from Sacoma Food School, run the day after the 3rd Nairobi Health Scientific Conference. You’ll leave knowing your regulatory route, your unit
economics and your first 90 days. 

• Food, supplement or health product? Choosing the right regulatory route (KEBS or Pharmacy and Poisons Board)
• Writing compliant labels and health claims
• Unit costs, pricing and margins for pharmacy,
  retail and institutional buyers
• Routes to market: pharmacies, supermarkets,
  hospitals, counties, online
• Export documents and logistics for EAC, COMESA and AfCFTA markets
• Your own 90-day launch plan, reviewed by
  facilitators

• Researchers and university teams commercialising a food, nutrition or herbal product
• Nutritionists, dietitians and clinicians
  launching a product line
• Small manufacturers of fortified and functional
  foods, teas and supplements
• Health start-ups, incubator teams and NGOs
  moving from pilots to sales

Do I need to attend the conference? No. The course is open to anyone with a health or nutrition product idea.

I don’t have a product yet, is it still useful? Yes, if you have a clear concept. You’ll plan the route before spending on development.

Will you tell me if my product needs PPB registration? You’ll learn how products are classified and map your own likely route; formal classification comes from the regulator.

Should I bring anything? A sample, prototype or product description and any test results you have.